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SaaS Comparison

Benefits

SaaS Comparison

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Mobile Attribution Platforms

compared by Landwich

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Mobile app attribution platforms

makes your life just a bit easier.

Ever launch an app update and wonder, "Where are new users coming from?" 🤔

Mobile attribution platforms give you the answer.

They act like a sophisticated tracking system for your app, revealing which campaigns are driving downloads, how users are interacting with your product, and ultimately, how to get the most bang for your marketing buck.

Who use mobile attribution platforms?

To give you some examples:

App Developers

use them to optimize app performance and make informed decisions about features, updates, and user experience.

Mobile App Marketers

rely on them to measure the effectiveness of campaigns, allocate budget strategically, and acquire high-quality users.

Growth Marketers

use these platforms to experiment with new acquisition channels, identify growth levers, and scale their app's user base.

Product Managers

gain valuable insights into how users engage with their app, helping them prioritize features and improve the overall product roadmap.

Get these tasks done

with mobile attribution platforms

Track User Acquisitions

Uncover which marketing channels are bringing in the most valuable users, so you can double down on what's working.

Measure Marketing ROI

Get a clear picture of your return on ad spend (ROAS) and make data-driven decisions about your marketing budget.

Understand User Behavior

See how users navigate your app, what features they love (or ignore), and identify areas for improvement.

Prevent Fraudulent Installs

Keep your data clean and your budget safe by identifying and blocking suspicious installs that don't represent real users.

Popular Tools

Let's take a quick look

AppsFlyer

A leading mobile attribution and marketing analytics platform.

✅ Best for

Comprehensive attribution and deep integrations.

Branch

Known for its deep linking and cross-platform attribution capabilities.

✅ Best for

Improving user experience and driving conversions.

Singular

Provides marketers with a unified view of their marketing data across multiple channels.

✅ Best for

Consolidating marketing data and simplifying reporting.

Adjust

A global app marketing platform offering attribution, measurement, fraud prevention, and more.

✅ Best for

Combating mobile ad fraud and ensuring data accuracy.

Trackier

A performance marketing platform that offers a suite of tools for mobile attribution, fraud detection, and campaign optimization.

✅ Best for

Performance marketing teams and ad networks.

Airbridge

A mobile attribution and marketing analytics platform focusing on user engagement and retention.

✅ Best for

User segmentation and personalized in-app messaging.

Mobile attribution platforms

compared by Landwich

👉

Create comparison pages

🥸 1:1 comparison

Airbridge vs. Adjust

for growth marketing leads

Appsflyer vs. Adjust

for mobile app developers

Airbridge vs. Appsflyer

for product managers

🏗️ Best Alternatives

Top Appsflyer alternatives

for mobile marketing heads

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